Spotlighting a local treasure

The Ybor City Saturday Market is more than a marketplace—it’s a local, weekly destination. Neighbors come to get their shop of farm-fresh veggies. Painters and jewelers vend their latest creations. Roosters, cigar masters and palm trees beckon all to spend their Saturday in one of Tampa’s hottest locales. We’ve partnered with the Saturday Market for over fifteen years. Leveraging our knowledge of past campaigns and current trends, we’re shining a spotlight on small businesses and makers to help uplift our Ybor City neighborhood.

This summer campaign engages with audiences and attracts new visitors to keep attendance levels high during a competitive season. Using graphic elements, inspired by the Saturday Market’s sights and sounds, delight the senses to grab users’ attention while they scroll. A strategic media plan ensures our targeted audience within 15 miles never misses the message: Saturdays are meant to be spent in Ybor.