Go Where Curiosity Takes You.

It makes sense that a science and natural history museum, that keeps ancient fossils, kept their same branding for 70 years. When the Bishop Museum finally rebranded, they tapped ChappellRoberts to help launch it to the world. To energize the museum’s advertising to meet the vigor of its new brand, we created a paid media campaign that catapults viewers out of this world through awe-worthy video, social ads, print and out-of-home ads that encourage all ages to stop and wonder.