Create Potential with Feeding Tampa Bay Create Potential with Feeding Tampa Bay

Self-sustainability, this way.

Feeding Tampa Bay has long been ubiquitous in the world of ending hunger, but the demand for sustainable access to food is at unprecedented crisis levels. So to promote Feeding Tampa Bay as the solution to ending hunger by 2025, we collaborated with their team to create a strategic brand elevation, launched through new brand architecture, a website and fall campaign that tell the stories about the pathway to potential that Feeding Tampa Bay provides. This path starts with access to food that nourishes bodies and minds, then expands beyond nutrition into programs that equip people for a life of self-sustainability.

Image of the Feeding Tampa Bay Website on a computer screen
Images of the Feeding Tampa Bay website on mobile devices
Images of the Feeding Tampa Bay website on mobile devices
Photo of the Publix-sponsored truck from the Feeding Tampa Bay truck fleet
Photo of the Tampa Bay Rays-sponsored truck from the Feeding Tampa Bay truck fleet
Photo of a man posing in front of the Tampa Bay Times-sponsored truck from the Feeding Tampa Bay truck fleet
Collage of various Feeding Tampa Bay Digital Display ads
Collage of various Feeding Tampa Bay Digital Display ads
Image of a tote bag with Feeding Tampa Bay's Meals on the Go branding
Photo of pre-packaged meal with Feeding Tampa Bay's Meals on the Go branding

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Portfolio Preview - Image of The Bishop Museum Infinite Awe Campaign
The Bishop Museum

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