West Villages, FL— West Villages Florida, the 5th fastest selling master-planned community in the country, was recognized by the Internet Advertising Competition (IAC) for having the Best Real Estate Online Video. The video received this national award based on its creativity, design and memorability.
“With excellent beach proximity and dozens of amenities, West Villages Florida offers a unique and desirable lifestyle. This video beautifully showcases life here,” said Paul Erhardt, President of West Villages.
The online video was completed in collaboration with ChappellRoberts, the West Villages Florida advertising agency of record. The video was a part of a larger strategic marketing campaign raising awareness among potential home buyers.
“What makes this video and this recognition so exciting is it reflects real life in West Villages,” said Colleen Chappell, President and CEO of ChappellRoberts. “We didn’t have to purchase footage featuring locations across the country; we used completely original footage captured in the surrounding area.”
The IAC is a product of the Web Marketing Association, which recognizes the people and companies who design quality, creative Internet advertising. The IAC is the only industry-based advertising award competition dedicated to online advertising.
About West Villages Florida
The 15,500 acres that comprise West Villages Florida (www.MyWestVillages.com) are located adjacent to the Tamiami Trail corridor in Sarasota County. The community is being developed by a partnership that includesMattamy Homes (www.MattamyHomes.com), the largest privately owned home builder in North America, and Vanguard Land, one of the region’s premier and well-respected land developers. John Burns Real Estate Consulting and RCLCO Real Estate Advisors named West Villages the 5th fastest selling Master-Planned Community in the country.
ChappellRoberts drives results with unexpected ideas for its clients through branding, advertising, digital experiences, public relations and marketing. Proudly marking its 40th anniversary, ChappellRoberts is located in Tampa’s historic Ybor City. For more information, go to www.chappellroberts.com.