ChappellRoberts Names Agency Principal and Elevates Account Service Team Members

TAMPA, Fla. June 14, 2017 — ChappellRoberts – the agency of record for notable clients such as Big Brothers Big Sisters of America, the Tampa Bay Buccaneers, Florida Cancer Specialists and Tampa’s Lowry Park Zoo – has named Katy Berry, SHRM-CP, to controller and principal. As part of the agency leadership team, Berry will lead finance, human resources and administrative operations while maintaining a focus on overall agency management and growth. Additionally, the Ybor City-based agency announced the promotion of Megan Federico and Kelley Volenec to account executives.


Berry joined ChappellRoberts in 2009 as an accounting assistant and has grown her role to include accounting specialist, senior accounting specialist and most recently business manager. Berry recently earned the Society for Human Resource Management’s Certified Professional accreditation and is a graduate of the Second Wind Network’s certified financial agency management program. Berry is a graduate of the University of Florida, where she studied communications and business management.

“Katy has led our business operations to new heights, and we are thrilled to welcome her to the agency leadership team, where she can continue to support our future growth,” said Colleen Chappell, president and CEO of ChappellRoberts. “Growing our agency from within is a testament to the creative spirit and tenacity of our team.”

Joining ChappellRoberts in 2014 as an assistant account executive, Federico was promoted to account executive. In her elevated role, she will lead integrated communications initiatives for major accounts, including Florida Cancer Specialists and SPCA Tampa Bay. Federico also helps lead ChappellRoberts’ public relations and social media strategies as well as the agency job shadow program.

Volenec joined the agency in 2015 as an assistant account executive and has worked with a diverse roster of agency clients including Mosaic, West Villages, and 3 Daughters Brewing. As a recently promoted account executive, she will elevate her account service role focused in media strategy implementation, strategic marketing and brand management. Volenec is an active member of the Junior League of Tampa.

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ChappellRoberts drives results with unexpected ideas for its clients through branding, advertising, public relations and marketing. Founded more than 35 years ago, ChappellRoberts is located in Tampa’s historic Ybor City. For more information, go to


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