Big Brands + Big Leadership Ideas

As a member of the AMA Professional Chapters Council, I had the privilege of presenting at the American Marketing Association Leadership Summit 2013 last weekend.  Marketing leaders from all over North America converged in Chicago to share best practices on leading organizations.

Big brands such as NASCAR, Coke, DuPont and Hipcricket shared powerful insights in the areas of branding, marketing, advertising and social media.  After five days, I left there exhausted and exhilarated – it was powerful to idea-share with the best of the best.  The two important takeaways from this event I need to continually focus on are 1) we are all in the storytelling business; and 2) you can’t know your customers/clients unless you truly listen.

 

Big_Ideas

Additionally, I want to share some of the most profound sound bites from the event:

Want to learn more? Visit our Twitter feed or search #AMASummit, which heated up with conversations throughout the entire summit.

 

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